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Job Req ID:  1582

Konica Minolta Business Solutions U.S.A., Inc., a global Fortune 1000 company and one of Forbes 2017 America’s Best Large Employers, is transforming the way we all do business.

From smart office technology and information management to cloud, mobility and IT services, we have a rich history of creating the products and services necessary to drive innovation and make work possible from anywhere at any time. Our award-winning products and solutions help companies around the world move information faster, improve quality and productivity, enhance security and facilitate the sharing of information. We are proud that our portfolio leads the industry while exceeding environmental standards.

At Konica Minolta, you'll work for an amazing technology company with growth opportunities, great benefits and talented, passionate co-workers.

Position Objective

Konica Minolta currently has an exciting opportunity for a Public Relations Manager!

 

The Public Relations Manager reports to the VP, Strategic Business Development and will lead the public relations efforts for Konica Minolta Business Solutions, USA. The main goal of this position is to develop and implement public relations programs across all industry segments and across all channels of distribution that support the company’s business strategies. This individual will serve as a representative of Konica Minolta focused on executing multichannel public relations and social media activities, initiatives and campaigns. The Public Relations Manager develops and implements communications strategies and tactics, maintains a news drumbeat, while managing press and analyst relations.

 

You must possess the ability to work collaboratively with multiple teams within the company, and take initiative to turn plans into action quickly and effectively. Strong writing skills and media outreach skills are a must, as well as the ability to think creatively to develop pitches targeting business and trade press, and social media influencers and bloggers.

Essential Job Functions

  • Collaborate with key stakeholders across the company to develop communications and supporting public relations strategies that penetrate across all integrated marketing channels, including but not limited to social media, industry and trade publications, press and customer events, trade shows, webinars, interviews, and corporate events
  • Build and drive PR programs for the company’s hardware technology, information management and IT services businesses, including products and solutions launches, vertical markets, alliances and channel to increase brand awareness that aligns with strategic business goals and objectives
  • Work closely with the Corporate Communications team to create compelling and creative public relations content to support go-to-market campaigns
  • Manage and maintain constant flow of weekly news and press releases
  • Develop and execute on plans to positively promote Konica Minolta Business Solutions products and solutions among journalists, bloggers, industry analysts and influencers
  • Create media pitches that effectively communicate the company's messaging and positioning within the context of specific vertical markets and targeted industries
  • Win major editorial placements including news articles, features and product reviews
  • Foster positive relationships with journalists (business and trade) and industry bloggers that cover, or should cover, Konica Minolta Business Solutions
  • Coordinate periodic briefings with key trade press and analysts
  • Coach company representatives and assist in the preparation of media interviews
  • Maintain public relations standards, policies and processes in alignment with corporate marketing and communications best practices
  • Develop metrics and reporting methods to measure and communicate the effectiveness and progress of PR initiatives

Competencies (Knowledge, Skills and Abilities)

  • Strong written and verbal communications, including speech writing and presentation skills
  • Experience with all branches of the media – press, broadcast, internet, and social media
  • Excellent project management skills – manage multiple tasks, assemble and direct required resources, track and report progress, and ensure critical deadlines are met
  • Proficient in MS Excel, Word and PowerPoint
  • Experience working with senior executives and cross-functional teams
  • Budget Control – manage the PR budget, working closely with the direct report(s) and vendors to maximize the most positive coverage for the dollars spent
  • Team Leader who enjoys working in a fast paced marketing environment

Experience, Educational Reqts and Certifications

  • 10+ years’ experience in a technology field, PR experience and IT media relationships preferred
  • Bachelor’s Degree in a related field and/or a combination of education and experience BtoB experience preferred, graduate degree a plus

Konica Minolta Offers:  

  • Outstanding benefits package (including medical, dental, vision, life insurance)
  • 401(k) plan with matching company contribution
  • Generous holiday and paid time off schedules
  • Tuition Assistance Program
  • Employee Referral Bonus Program
  • Ongoing professional development training
  • Visible, exciting work supporting sales of cutting edge technology and workflow solutions.

Join Konica Minolta and help drive innovation as we transform the Workplace of the Future.™

Konica Minolta is an equal opportunity and affirmative action employer. We consider all qualified applicants for employment without regard to race, color, religion, creed, national origin, sex, pregnancy, age, sexual orientation, transgender status, gender identity, disability, alienage or citizenship status, marital status or partnership status, genetic information, veteran status or any other characteristic protected under applicable law.


Nearest Major Market: New Jersey

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